How can I write an essay using advertisements?
You may choose the advertisements of the “Eat mor chikin” campaign and write a paper arguing that it is effective due to this or that reason.
Another idea is to use a Macdonald’s poster (there are a lot portraying families and children) and discuss how the portrayed image appeals to the consumers.
You may also use advertisements for gender studies. For example, you may select several advertisements from the 20ies (Give her a hoover may be one of them) and discuss what the portrayals tell about the place of women and gender roles in that time. At the same time, you may take current advertisements targeting women and discuss how they play on gender themes and empowerment. If you are interested in the topic “Empowerment/Sexism: Figuring female sexual agency in contemporary advertising” by Rosalind Gill is a great source to read.